The short video platform TikTok launched new ways for creators to earn money on the platform in December 2021. Previously, TikTok creators could request virtual gifts during live videos of tiktok. but the new tiktok creator next portal offers additional monetization methods.
after a stellar year, in which sensor towers reported that us. consumers spent nearly $110 million on the app, it’s an ideal time to invest in tiktok marketing and sales tactics. Learn how to make money on tiktok with these techniques for small businesses, social media influencers, and individual creators.
design in-feed ads using tiktok ads manager
business users can create short native video ads on tiktok to increase product sales and website traffic. Get inspired by studying how big brands achieve success on tiktok. however, it can be more expensive to advertise on tiktok than on other platforms, such as google or facebook.
Ads start at $10 per 1,000 views and require a $500 minimum. Due to the higher cost, small businesses may prefer to use other channels to advertise and focus on selling products on tiktok.
[read more: 6 smart tiktok strategies for social media for small businesses]
join the next tiktok creator show
the next tiktok creator is tiktok monetization portal. It’s where you access the tiktok creators fund, tiktok creators market, giveaways and live and video tips. However, business accounts are not eligible, making the tiktok maker program best for influencers and individuals.
tiktok eligibility terms for usa uu. the users are:
- have 10,000 or more followers on tiktok.
- Creator must be at least 18 years old.
- be in order and not violate the community guidelines.
- have 1,000 or more video views in the last 30 days.
- have three or more posts in the last 30 days.
participate in tiktok creators fund
in 2020, tiktok developed the fund for tiktok creators. According to the Digital Marketing Institute, TikTok reserves $200 million for us. creators, and the company expects the “fund to grow to $2 billion globally” by 2023. Eligible TikTok creator’s next users earn money based on engagement and video views. Plus, you can get exposure and get endorsements and endorsement deals.
create videos that drive sales
TikTok videos can increase brand awareness, build your business reputation, and drive traffic to your website. Make videos that drive sales with a strategy that combines entertainment with informational content. Share a snippet of your team’s packing orders or provide a behind-the-scenes sneak peek into your office.
avoid overly promotional videos. instead, research your target audience and niche. create content that piques their interest, such as beauty tutorials using the products in your store.
[read more: tiktok for small businesses: tips from business builders]
use your videos to collect gifts and tips
TikTok users can show their appreciation for your videos by sending them a tip or a gift. viewers can tip up to $100 per transaction, and you need a band account for processing. another way to earn money on tiktok is through diamonds. users can gift diamonds on live and regular videos. tiktok pays around $0.05 per diamond. duets, sponsored content, bonding videos, ads, and sponsored posts are not eligible.
discover partnerships in the tiktok creators market
apply to join the tiktok creators marketplace, where you can connect with brands for collaboration opportunities. Just like other tiktok monetization methods, you need to meet the requirements on the following tiktok creator portal. brands find you in the market and send you an invitation to collaborate on their campaigns. Alternatively, you can search through open campaigns and apply to work with various brands. contracts and payments differ by brand and campaign.
add affiliate links to your profile
affiliate marketing is a great way to earn passive income on tiktok. This works well if you are part of an affiliate program, such as Amazon Associates or Clickbank. you make a commission every time a person clicks on your link. In some cases, your affiliate partners will share a unique promo code that you can mention in your video.
As you can only have one link on your profile, many tiktok users use the free platform linktr.ee. When users click on a linktr.ee link, they see various urls, such as affiliate links and websites.
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